If you're an avid Instagram user, you've probably noticed the little blue checkmark next to some accounts. This mark indicates that the account has been verified by Instagram, which means that it's considered to be a more reputable and trustworthy source of information.
But what about the rest of us? Is there any way for regular users to improve their trustworthiness in the eyes of Instagram?
As it turns out, there is! It's called the Instagram Trust Score, a measure of how likely users are to engage with your content. Here's everything you need to know about this score and how you can improve yours.
What is the Instagram Trust Score?
The Instagram Trust Score measures the quality of an account's content based on engagement data. It considers factors such as the number of likes, comments, and shares each post receives, as well as the number of followers an account has.
Based on this information, Instagram assigns every account a Trust Score between 0 and 1. The higher an account's score, the more trustworthy it is.
How is the Instagram Trust Score calculated?
The Instagram Trust Score is a mysterious number that determines how likely your account will appear in someone's feed. The higher your score, the more likely you are to be seen by potential followers. But how is this number calculated?
Although the exact formula is unknown, we know that it takes into account various engagement data points, including likes, comments, and shares.
Additionally, the number of followers an account has also played a role in its Trust Score. So if you're looking to increase your score, you can best focus on producing high-quality content that will encourage people to engage with you.
How can I improve my Instagram Trust Score?
You can do a few simple things to improve your Instagram Trust Score. First, make sure that your content is high-quality and engaging. Posts that receive a lot of likes, comments, and shares will positively impact your score.
Additionally, try to grow your number of followers organically. Accounts with more followers are generally more trustworthy than those with fewer followers.
Finally, avoid using automated tools or services to like or comment on other users' posts. These activities can result in your account being flagged as spam, negatively impacting your Trust Score.
The Instagram Trust Score measures the quality of an account's content based on engagement data. The higher an account's score, the more trustworthy it is.
You can do a few simple things to improve your Instagram Trust Score, such as creating high-quality content and growing your number of followers organically. By following these tips, you can ensure that your account is seen as a reputable and trustworthy source of information by Instagram users.
The Instagram Trust Score is a metric that reflects how much trust users have in an account. It's calculated by looking at the number of comments, likes, and saves an image has compared to the number of followers an account has. Accounts with a high trust score are more likely to appear in Explore and recommended sections on the app.
Several ways to improve your Instagram Trust Score include using hashtags, geotagging, and tagging other accounts in your posts. If you want to learn more about improving your social media marketing strategy, join our digital marketing course today.